Tuesday, March 24, 2009

Liquid Metaphors


As wine lovers, there is a natural curiosity about the journey of the grape to the glass aside from the pleasure it gives you when tasted. We hold wine bottles like museum treasures, admiring labels, gently inspecting the familiar indentation in the bottom of the glass cylinder, and when the cork is removed (or more and more often the top is unscrewed) we can’t help but pause in anticipation of what the liquid will look like as it cascades into our goblet.


Do we have this same fascination and yearning when making connections with other women or with potential clients, or even with the friends and acquaintances we make every day? Are we thinking about what made them who they are, what kind of a journey they have traveled to arrive at this moment in our life? We would be better off if this logic was used with every human we approach.


For Networking, Women and Wine, the vino we enjoy during our events is more than just the icing on the cake of connections, it’s the mascot of our mission. We look to formulate metaphors based on the wine experience to help define ways to create authentic and meaningful alliances, resources and friendships. We also look to the process to help uncover ourselves and the amazing value we have to offer as individuals, not as faces lost in a crowd of monochromatic followers.


If you think about wine it cannot be made alone. It is not naturally occurring but is the product of nature (the terroir and chemistry) art, (the wine maker, vineyard manager) and time.
It is one of man’s first inventions and is aligned with thousands of years of our human history.


Ancient wine drinkers, (if not inebriated most of the time!) experienced better health and reproduction, and wine is a part of many of our collective, human, ceremonial histories. Grapes are the largest fruit crop on earth and are fairly adaptable plants, growing in a wide variety of soil types, from light sand to packed clay, and flourish around the globe.


All of these combine to serve as a vehicle for us to present ourselves as women, daughters, sisters, mothers, neighbors, angels and friends. We meet as women to enjoy and learn about wine - this drink that so closely resembles our struggles and triumphs through life - to create another chapter in the history of wine and enhance the future of every women who joins us.

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